Focus on the Family’s newest football ad may not have had the same…impact…as when quarterback Tim Tebow tackled his mom during the Super Bowl, but that hasn’t stopped the group from continuing to try and cash in on the devout athlete or turn the sport into a political one.

Via New York Daily News:

Focus on the Family is back in the football commercial game.

The staunch anti-abortion group, which aired a controversial commercial during the 2010 Super Bowl starring Broncos quarterback Tim Tebow, had a TV spot during the Broncos-New England AFC semifinal game Saturday night.

While Tebow was not in the commercial, it featured a group of children reading the Bible verse John 3:16, which the quarterback cited in the Broncos’ win over Pittsburgh last week.

Watch the ad below.